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Brand Finance: Viettel leads telecoms brands in Southeast Asia

VGP - The Military Industry-Telecoms Group (Viettel) moved up 99 places to the 227th in the 2022 list of the world's 500 most valuable brands recently released by the brand valuation consultancy Brand Finance.

Posts Thuy Dung

February 08, 2022 5:40 PM GMT+7

With this position, Viettel, valued at US$8.758 billion (up 45 percent from last year), is the leading telecoms brand in Southeast Asia and the third most valuable brand in the region.

Acting President and General Director of Viettel Le Dang Dung has been named among the world's Top 250 CEOs. Noticebablly, he is the only CEO in Southeast Asia entering the rankings. 

In 2021, Viettel continued to hold the No. 1 position in the ranking of Top 50 most valuable brands in Viet Nam for the 6th straight year with a valuation of more than US$6 billion.

The firm also built complete platforms for market-leading digital services, especially the ones for the Government, ministries, and sectors.

Viettel's brand value has doubled since it decided to turn from a telecoms service supplier into a pioneer in developing a digital society in 2018.